I am very honored (and excited!) to be sharing a Gold ADDY Award for a “Photography Campaign.” MGH advertising agency and I collaborated on this work for The Classic Catering People. It is used beautifully in Classic’s website, which also garnerd a separate Silver ADDY for MGH in the category of “Interactive Media.” Food stylist Debbie Wahl worked with us on all of these shots.
Three individual photos from this campaign also won Silver ADDYs for “Elements of Advertising: Photography—Color,” including the photo above, of “Pepperonata Bruschetta: roasted red peppers, basil, salt packed capers, sherry vinegar and olive oil on grilled country bread.”
Also recognized with Silver ADDYS were these two photos: “Seafood Stew with shrimp, scallops, cod, squid, mussels, tomato confit and Spanish olive oil-soaked croutons,” above; and, “Mini Chocolate Ganache Donuts with white chocolate gelato root beer float and chocolate-covered bacon,” below.
These ADDYs were awarded by the Baltimore chapter of the American Advertising Federation (AAF), because MGH is headquartered there (as is Classic Catering). Baltimore’s AAF chapter is part of District 2 of the national AAF. Gold ADDYs from local chapters (such as DC and Baltimore) automatically go on to compete regionally, in the District 2 ADDYs, later this Spring. So, our Gold ADDY “Photography Campaign” work will compete in the next level alongside entries from DC, New York, New Jersey, Delaware and Pennsylvania. Should they win there, they will proceed to the national level.
Yes, it was thrilling to win ADDYs last year, too—gold never loses its glow! But, we’re not feeling smug—we’re still keeping our fingers crossed for the next round! Meanwhile, congrats to my collaborators, Debbie Wahl, MHG & The Classic Catering People—as well as to all the other Baltimore (and DC!) ADDY winners!